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4 Signs You’re Killing Your Company Blog
Business blogging is one of the most valuable marketing tactics a company can employ online. And in light of Google’s recent “freshness update”, having a business blog to drive your SEO is more...
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Rebuilding a B2B Website? Incorporate SEO Now!
On-site optimization has become more important than ever to capitalize on changing user search behavior and the new search algorithm updates. Aged and established B2B sites that had never done any...
View ArticleUse Broad Keywords to Start Your Keyword Research – SEO Video Tip
It’s important when you start your keyword research that your first few keyword lists are created using a broad keyword as the seed. If you start with too long tail or niche of a keyword, you won’t be...
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The Wrong Things to Think When Hiring an SEO Company
Fair warning, some of these thoughts may come across as a little ridiculous (especially for site owners that understand SEO), but after 13 years of Internet Marketing I’ve run into my fair share of...
View ArticleDomain Registration Best Practices – SEO Video Lesson
When you register a new website, always try to register it for at least 10 years. This is important for a few reasons. First off, it shows you long term commitment to the search engines, which will...
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If the Web is Immediate, Why is SEO Slow?
SEO is a marathon, not a sprint. I’ve said it before and I’ll say it again—SEO is a slow, ongoing process that you just can’t rush. This is the number one SEO lesson I strive to teach my clients. On...
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Authorship Markup and SEO
I came across this great article the other day on The Daily SEO Blog from SEOMoz about authorship markup and how it might impact link building. Since Google looks at the quality of a link to determine...
View ArticleNatural Link Building and SEO – SEO Video Lesson
Natural link building occurs just like it says, naturally! A positive product of all your SEO and online marketing efforts, natural link building happens when other sites and blogs willingly link to...
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Get That Content Published!
A lot of site owners and marketers, especially B2B marketers, have a hard time developing a consistent content marketing strategy. Many feel that they have nothing to say or that their audience isn’t...
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Does Facebook Marketing Help Your Website or Facebook?
Let me start off by saying that I think social media marketing is an incredibly important component of any inbound marketing campaign. Alongside SEO and content marketing, social media marketing helps...
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